Bunnie XO
“I don’t want to live in that.” Bunnie XO said those words on her podcast in July 2026, explaining why she pulled down an episode about the hardest season of her life. It was a rare step back for someone known for saying exactly what she thinks. That mix of blunt honesty and real feeling is the reason millions of people tune in to her every week.
Many people first heard of her as the wife of country star Jelly Roll. Over the past several years, though, she has built a brand of her own as a podcast host, author, and social media personality. This guide covers who she is, how her career grew, and where things stand in 2026.
Quick Profile
| Known as | Bunnie XO |
| Real name | Alison Peck |
| Born | March 2, 1980 |
| Age | 46 |
| Hometown | Las Vegas, Nevada |
| Known for | Dumb Blonde podcast, social media, memoir |
| Book | Stripped Down: Unfiltered and Unapologetic |
| Spouse | Jelly Roll (married 2016; divorce filed in May 2026) |
| Stepchildren | Bailee and Noah |
Growing Up in Las Vegas
Bunnie was born Alison Peck in Las Vegas, Nevada, in 1980. She grew up in the city and has spoken often about the bright lights, fast pace, and tough lessons that shaped her. Vegas remains a big part of her story. It is where she met her future husband, where they married, and where they later renewed their vows.
She has been open about her struggles as a young adult, including money troubles. In a February 2026 appearance on SiriusXM’s The Howard Stern Show, she said she spent a million or two million dollars in her twenties and never saved any of it. She told listeners she wishes schools taught kids about credit and banking, saying, “They don’t teach that class in school.”
A Las Vegas Love Story
The story most fans know begins in 2015. Bunnie went to a Jelly Roll concert at the Country Saloon in Las Vegas. The two stayed in touch through mutual friends, and their friendship turned into a romance once she was single.
In 2016, Jelly Roll proposed to her on stage at a Yelawolf and Deftones concert in Las Vegas. They did not wait long. The couple married that same night at a nearby courthouse.
On August 31, 2023, they renewed their vows at a Las Vegas chapel. By then, Jelly Roll had become one of the biggest names in country music, and the couple’s story had become part of his public image.
Life as a Stepmom
Bunnie became a stepmother to Jelly Roll’s two children, Bailee and Noah. She helped him gain custody of Bailee in 2017 and has spoken with pride about raising her. Her role as a parent has been one of the most talked-about parts of her life, and fans often praise how she speaks about blended families.
Building a Career on Her Own Terms
Bunnie did not wait for fame to find her. She built a following one post and one episode at a time.
Social Media
She grew a large audience on platforms like Instagram, TikTok, and YouTube. Her posts mix humor, behind-the-scenes looks at family life, beauty routines, and frank talk about relationships. Fans connect with her because she does not pretend her life is perfect.
The Dumb Blonde Podcast
In 2019, she launched Dumb Blonde, a weekly podcast. The name is a joke. The show is anything but dumb. It covers mental health, marriage, addiction, money, fame, and family, often with a laugh along the way.
Guests have included country artists like Brantley Gilbert and Priscilla Block, along with comedians and other personalities. Comedian Bert Kreischer is among the guests who have helped the show reach new listeners. Her open, unscripted style has made the podcast one of the most recognizable shows in the country music world.
Her Memoir
Bunnie released her memoir, Stripped Down: Unfiltered and Unapologetic. The book covers her life before and during her marriage to Jelly Roll. It returned to the No. 1 spot on Amazon’s entertainment biography chart in June 2026, according to Billboard, after news of her split.
Career Timeline
| Year | Milestone |
|---|---|
| 1980 | Born Alison Peck in Las Vegas |
| 2015 | Meets Jelly Roll at a Las Vegas concert |
| 2016 | Marries Jelly Roll in Las Vegas |
| 2017 | Helps Jelly Roll gain custody of daughter Bailee |
| 2019 | Launches the Dumb Blonde podcast |
| 2023 | Renews vows with Jelly Roll in Las Vegas |
| 2024 | Shares that the couple is starting IVF |
| 2026 | Appears on The Howard Stern Show; memoir climbs charts; Jelly Roll files for divorce |
Her Path to Motherhood
Bunnie has spoken openly about wanting a baby. In June 2024, she and Jelly Roll shared that they were going through IVF. Many listeners thanked her for discussing fertility so honestly, since it is a topic many people face in private.
In early 2026, she said the couple had a surrogate and hoped to welcome twins. She also said she would soon begin IVF medication.
The 2026 Split
In May 2026, Jelly Roll filed for divorce. The news surprised many fans, given how often the couple had shared their love story in public.
On a June 18 episode of Dumb Blonde, Bunnie spoke about the breakup. She said the two had not communicated well for about a year and that the split was “not mutual.” Later, she deleted that episode. In July, she explained why: she did not want one of the hardest periods of her life to become a lasting headline.
She also said she had spent about two and a half months struggling at home. She addressed rumors that she had moved on, after she was reportedly seen with someone else in Nashville.
Despite the split, Bunnie said she and Jelly Roll still planned to have a baby together and co-parent. As of mid-2026 reports, the divorce had not been reported as final.
Why Fans Connect With Her
Bunnie XO has a gift for making people feel like they are talking to a friend. Here is what sets her apart:
- Honesty. She talks about money mistakes, mental health, fertility, and heartbreak without a script.
- Humor. Even hard topics come with a joke or a laugh.
- Loyalty. She speaks with warmth about her stepchildren and her friends.
- Grit. She built a media career from social posts and a podcast, without a studio behind her.
That honesty has a cost. She often faces harsh comments online. She has said she would rather be real and face criticism than pretend to be someone she is not.
Lessons From Her Story
Her journey offers a few lessons for anyone building a personal brand:
- Own your voice. Her blunt style became her trademark.
- Start small and stay steady. A weekly podcast, kept going for years, built a loyal audience.
- Share the hard parts with care. Her choice to remove the divorce episode showed that being open does not mean sharing everything forever.
- Learn from money mistakes. She has turned her early spending into a warning for others.
What Comes Next
The next chapter for Bunnie XO is still being written. Her podcast remains her main platform, and her memoir continues to sell. She has spoken about her hopes of becoming a mother, and many fans are waiting to hear more.
Whatever happens with her marriage, she has shown she can stand on her own. Her audience follows her for her voice, not just for her famous husband.
Common Questions
What is Bunnie XO’s real name? Alison Peck.
How old is Bunnie XO? She was born on March 2, 1980, so she is 46.
Where is she from? Las Vegas, Nevada.
What is her podcast called? Dumb Blonde, a weekly show she launched in 2019.
Did she write a book? Yes. Her memoir is called Stripped Down: Unfiltered and Unapologetic.
Are Bunnie and Jelly Roll divorced? Jelly Roll filed for divorce in May 2026. As of mid-2026, the divorce had not been reported as final.
Does she have children? She is stepmother to Jelly Roll’s children, Bailee and Noah. She has spoken about hoping to have a baby through IVF and surrogacy.
Her Story in Brief
Bunnie XO turned a sharp wit and a no-filter attitude into a real media career. Born Alison Peck in Las Vegas, she met Jelly Roll at a concert, married him the night he proposed, and helped raise his children. She launched the Dumb Blonde podcast in 2019, wrote a best-selling memoir, and built a loyal following by talking about life as it is. In 2026, she faces a painful split in public, and she is doing it the way she does everything else: honestly, with humor, and on her own terms.
Key Takeaways
- Bunnie XO’s real name is Alison Peck, and she was born on March 2, 1980, in Las Vegas.
- She met Jelly Roll in 2015 at a Las Vegas concert and married him in 2016 on the night he proposed.
- She is stepmother to Bailee and Noah and helped Jelly Roll gain custody of Bailee in 2017.
- She launched the Dumb Blonde podcast in 2019, covering mental health, family, money, and fame.
- Her memoir, Stripped Down: Unfiltered and Unapologetic, hit No. 1 on Amazon’s entertainment biography chart in June 2026.
- She and Jelly Roll began IVF in 2024 and later shared plans for a surrogate.
- Jelly Roll filed for divorce in May 2026, and Bunnie said the split was not mutual.
- Fans connect with her honesty, humor, and willingness to talk about hard topics.
